Brandy and Sam outdoors during sunset with a city skyline in the background, featuring historical buildings and a clock tower.

“You just freaking get me!”

— Your dream buyer when you work with us on your marketing ;)

You’re not a “marketing person.”

Neither are we.

Brandy and Sam are running covered in mud and dirt, smiling and holding hands, participating in an outdoor obstacle or endurance race. In the background, there are cars and a smoky or dusty environment.

If you’re like us, you started your business to make an impact, fly to Europe whenever you want, and go on more dog walks with the people you love. Not spend more time online.

We’re with you. Marketing is what we do (and we’re really good at it) but we’re connection people. Story people. Life people.

We help you turn the life your business gives you into stories that drive connection and growth. So you can enjoy more time living.

We help wellness founders

Break the fourth wall with marketing that speaks directly to your people.

So you can break forth into your next era of growth.

Meet your marketing partners

  • Brandy is smiling with long brown hair wearing a blue sweater and cowl neck standing against a plain white wall.

    Brandy Wells

    Founder & CEO | Lead Strategist & Copywriter

    Loves: Oat lattes, fall in TN, dogs and cats (share your pet pics!)

    Nerdy about: sales psychology, mobility, neurodivergence

    From: Knoxville, TN, USA

  • Sam has short blonde hair and a beard. He's wearing a dark plaid shirt, standing outdoors with trees in the background.

    Sam Dixon

    COO | Email Copywriter

    Loves: Heavy lifts, strong espresso, and UK football (Leeds!)

    Nerdy about: tech, pádel, product research

    From: Deal, Kent, UK

  • A black cat with large yellow eyes peering out from between two tree trunks, surrounded by fallen autumn leaves and green ivy.

    Luna Wells-Dixon

    Brand mascot and head of employee wellness (aka play breaks)

work with us

Our partnership pledge

Working with us should feel like having an in-house team that gets it and cares as much about your customers as you do.

We promise to show up as partners with clear communication, thoughtful strategy, and marketing that creates real human connection. Our support means you can focus on what matters most, while expert-led marketing drives trust and sales in the background.

“A secret weapon for your business. When you want results and need conversions? You want Break Fourth in your court and on your team.”

Amy Posner is a woman with gray hair, wearing red and black glasses, earrings, bracelets, and a dark top, resting her chin on her hand against a light green background.

Amy Posner, Founder & CEO of Amy Posner

A wooden table with an open magazine, a laptop, a smartphone, and a cup, in a room with white bookshelves filled with books and a white vase in the background.

01. Integrity

We believe in being inclusive, accessible, and making good on our word in everything we do. It’s never worth compromising your values to make a sale.

A person performing a deadlift exercise in a gym, holding a barbell with a firm grip.

02. Growth

Striving to learn more, get stronger, and grow relationships for the long-haul beats quick wins that fizzle out. We evolve how we work so meaningful, lasting growth is sustainable, not exhausting.

A woman relaxing on a bed, reading a book in a bright, minimalist bedroom with white walls, sunlight streaming in, and decorated with potted plants and black-and-white artwork.

03. Ease

Marketing should support easeful buying decisions, and work should support easeful living. As one of our favorite authors, Matt Haig, puts it, we aim for "a life baggy enough to live in."

Grow the business that lets you…

Do cool stuff. Tell cool stories. Help cool people.

Brandy and Sam standing in front of a Reebok Spartan Race banner, flexing their muscles and wearing medals, celebrating their race completion.

Selling more of your offer helps you and your customers live better lives. That’s what good marketing is all about in our book. If our approach sounds like your vibe too, we can’t wait to help you grow.

let's connect
let's connect